Twitter Analytics for Marketers
Turn collected campaign posts into a repeatable content review.
Plan the review
Choose the data source
Upload your own X archive for aggregate posting insights, or use a paid plan to collect available public posts for search and export.
Check the period
Inspect coverage before comparing accounts or drawing conclusions. An upload or collection only reflects the data available in that source.
Keep the context
Record source URLs, dates and metric definitions alongside the review.
A practical workflow
Choose campaign posts
Use a public profile or known post URLs. Hashtag frequency within collected posts does not represent every post using that campaign hashtag.
Review content patterns
Inspect stored interactions, hashtags and posting times. Text sentiment estimates the tone of the collected post, not how an audience felt about it.
Build the report
Filter the collected archive by date or text and export the matching records. Combine those records with tracked links or campaign conversions from your other tools.
Review limits
Before sharing or relying on a result
Historical posting times describe when the account posted; they do not reveal when all followers were online.
Before sharing or relying on a result
Use a consistent denominator for engagement rates and disclose missing view counts.
Key Features for Marketers
Collected-post search
Search and filter available stored posts on a paid plan.
Collected-data exports
CSV, XLSX and JSON; up to 50,000 rows per export.
Archive upload insights
Free summary and heatmap; more aggregate charts on paid plans.
Screenshot Studio
Free manual watermarked images; paid branding and batch exports.
Choose your workflow
Start with free upload insights or compare paid collection limits.
Free accounts include upload summary statistics and an activity heatmap. Public-post collection requires a paid plan.
Related Resources
Upload insights
See free and paid archive analytics
Collection and search
Understand stored public archives
Plans and limits
Compare the current plans