How to Choose Twitter Analytics Tools

Compare tools by data source, reporting task, coverage and export needs.

Quick Summary

The right tool depends on whether you need first-party account metrics, multiple-network reporting, personal archive insights or a searchable public-post collection.

Checks before you choose

On a narrow screen, scroll the table horizontally to read all tool columns.

Feature Tweet Archivist Hootsuite Sprout Social
Choose the source Personal ZIP or available public posts Confirm connected networks and permissions Confirm connected networks and permissions
Check your output Aggregate charts or collected-record exports Check the required report and export Check the required report and export
Check coverage File contents or collector availability and plan limits Confirm dates and retention for the chosen plan Confirm dates and retention for the chosen plan

*For accounts you don't own, profile scraping returns the most recent tweets (up to your plan limit). An uploaded X ZIP produces aggregate insights from the files it contains; it does not import a searchable tweet collection.

What to check

Tweet Archivist

Two data workflows: aggregate insights from your own X ZIP, and paid collection of available public posts.

Official product information

Decision checks

  • Free upload summary and activity heatmap; additional aggregate charts on paid plans.
  • Paid collected archives support search and filtered CSV, XLSX or JSON exports, up to 50,000 rows.
  • Free manual watermarked screenshot images; paid studio adds branding and batch exports.

Pricing

Basic $29/month; Pro $79/month. See pricing for current billing options and limits.

Best For

Choose it only after checking the data source and outputs you need.

Hootsuite

The official analytics page describes reporting across social networks, including X.

Official product information

Decision checks

  • Check connected-account requirements, the X metrics included in your plan, and export formats.

Pricing

Check the current plan and limits on the official site.

Best For

Choose it only after checking the data source and outputs you need.

Sprout Social

Its official analytics page describes social media analysis and reporting.

Official product information

Decision checks

  • Confirm network coverage, required account permissions, reporting options and plan limits.

Pricing

Check the current plan and limits on the official site.

Best For

Choose it only after checking the data source and outputs you need.

How to decide

Test the same small reporting task in each candidate. Verify the fields, date range, sample coverage and export before comparing subscription cost.

Frequently Asked Questions

Can a public-post tool replace first-party analytics?

Not for every task. Private account metrics, clicks, reach and advertising results may require first-party access or another connected tool.

How should I compare engagement rates?

Use the same interaction definition, denominator, time window and collection method. A rate based on views is not interchangeable with one based on followers.

Official sources

Product information checked October 16, 2026. Plans and access can change. Confirm the current details before buying.

Check the Tweet Archivist workflow

Review the actual inputs, limits and output before choosing a plan.

Start Archiving

Free tools and limited upload insights are available. Public-post collection requires a paid plan.

Related Articles

Tweet Hunter comparison

Separate writing and scheduling from archive review

Archive upload insights

Understand free and paid aggregate analytics

Plans and limits

Review the current collection budgets

Official X archive instructions

Request your own account snapshot