Sign in to the X account whose data you need. Start with the analytics controls shown on your own post or the account’s Analytics area. What you can open depends on the current interface and account access.

Open the available report

  1. Confirm the active account, especially if you switch between several profiles.
  2. Open one of your posts and look for its analytics control. Public view counts alone are not a full account report.
  3. For account reporting, try X account analytics while signed in. Follow the access requirements shown by X.
  4. If you use X Ads, open the appropriate campaign or post activity report in that account. Keep paid and organic results separate.

X’s public help describes several analytics surfaces, but an old help screenshot does not guarantee that every account has the same tabs or export button. Check the interface before buying a subscription solely for a particular report.

If analytics is missing or will not load

  • Check the selected account and the message displayed by X.
  • Try the signed-in web interface if the app does not show the report.
  • Check the date range and whether the post is your own.
  • Retry a loading problem in a current browser. Do not grant an unknown extension account access to fix a missing feature.
  • If access is restricted, save the available public counts and record which private fields are unavailable.

Check what the numbers mean

Record the report name, period, time zone and update time. Distinguish views, impressions, clicks and interactions rather than treating them as interchangeable. An empty field may mean unavailable data rather than no activity.

For interpretation, read how to use the data. For captured public-profile data, Tweet Archivist provides a separate archive workflow with its own fields and limits; it does not unlock X’s private analytics for other accounts.

Sources and checks

Reviewed October 16, 2026. Post and Video Activity Dashboards. View counts.